

In this video, Maegan and Wes use The Opportunity Coach.
The Opportunity Coach
A 2025 Fast Company World Changing Idea
The Opportunity Coach is our newest financial health tool, designed to make financial wellness accessible to everyone. In partnership with LifeCents, we bring the power of financial guidance directly to our audience and beyond.
This innovative tool guides users through a comprehensive financial health assessment, providing personalized advice, connecting them to valuable resources, and offering practical financial tools to support their journey towards financial stability and growth.
The Opportunity Coach is powered by LifeCents, made possible by a $1,000,000 grant from the Wells Fargo Foundation to ensure that the Opportunity Coach can be available in every American household.
With the accountability that The Opportunity Coach provides – through financial education, resources, gamification and goal setting – users are able to make systematic changes in their everyday financial lives.
The Opportunity Finder
The Opportunity Finder is a search tool featured in Opportunity Knocks. Families in the series use it to find local resources to solve problems and create financial freedom. Viewers have access to the same tool to replicate the success!
By keeping the search options connected to life needs and not product or service names, the individual will be able to quickly identify their actual needs.
The Opportunity Finder contains over 20,000 community-based partners that can help users find everything from support with overcoming food insecurity, to getting help with a predatory high interest loan, to starting a small business.
The first barrier for most Americans looking for help with the basic needs and financial difficulties is lack of knowledge about what is available to them. This tool breaks that barrier and allows people the opportunity to connect to organizations that want to and can help them.

In this video, Season One families learn about The Opportunity Finder.



Zip is a preferred partner of Opportunity Knocks on PBS and The Opportunity Initiative. As a digital financial services company, Zip is reimagining how people manage their money with flexible, accessible solutions.
Founded to challenge the traditional credit model, Zip believes people are more than their credit score. Its products are designed to meet individuals where they are and support responsible financial habits over time.
Zip offers point-of-sale digital payment solutions that allow eligible customers to split purchases
into manageable installments. Through the Zip app, customers can pay in installments both in-store and online, helping them navigate everyday expenses and unexpected bills with greater confidence.
Zip Anywhere
Pay with Zip nearly everywhere Visa is accepted and manage installment payments directly in the app.
Zip Checkout
Available through thousands of participating merchants, allowing customers to split purchases
at checkout into payments over time.
Operating in the United States, Australia, and New Zealand, Zip connects millions of customers
with a global merchant network.
We believe financial empowerment starts with practical tools that reduce stress and increase
choice. Zip supports that mission by providing flexible solutions that help people stay in control
while building stronger financial habits.
Disclosures
Zip can only be used for US purchases. Certain merchant, product, goods, and service restrictions apply. Loans through Zip are originated by WebBank. All loans subject to credit approval.
VISA is a trademark owned by Visa International Service Association and used under license.